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Roadshow
January 2024
England, Northern Ireland, Scotland & Wales
United Kingdom
In January 2024, we kick started the year with a roadshow event. Visiting 16 locations across the UK to bring people within the business together to get them kickstarted ready for the year ahead.
Our team worked in sourcing venues in the chosen locations which had the best capacity and offerings and then dealt with all venue liaison in the build up to the events. CPL provided all the AV and travelled with us throughout the trip providing all tech kit and support during the events – which helped us keep consistent level of support and knowledge throughout for the attendees and for our client who are hosting.
Over the three week period our team, along with the client and CPL team travelled from city to city, managing all accommodation, travel and logistics between the events. Once we arrived onsite we were setting up with our AV set up, rehearsals /sound checks, banners, packing goody bags, branding around the venue, product displays as well ensuring our client hosts are well looked after throughout.
Whilst this is incredibly jam packed few weeks on the road and takes a lot of planning and prep – we came back having built and grown our relationship with the client but also learning about our clients business to improve our working relationship moving forwards. This wasn’t our first roadshow with Tropic Skincare, we have done multiple over the years and these have grown in the number of locations and the size of the venues as well as their business has organically grown.
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