Wickedly Tropic
September 2025
NEC
Birmingham
5,100 Attendees, Daytime Energy, Evening Spectacle.
Welcome to Wickedly Tropic — an extraordinary event bringing together 5,100 attendees for a vibrant celebration filled with product launches, recognition on stage and extraordinary acts throughout the day. Set at BP Pulse Live Arena and the NEC Halls Birmingham, Wickedly Tropic brings its own distinctive atmosphere to a day-to-evening experience designed to bring people together and create unforgettable memories.The excitement begins from 9am with guests arriving to enjoy the transformed foyer space – collecting bespoke goody bags, enjoying the photo opportunities built into the space and seeing their teams and meeting new people. As the atmosphere builds the main event begins in the arena with 5100 attendees seated for a day filled with recognition onstage, charity partnerships talks, product launches and breath taking performance – with RED RED RED taking the stage after lunch as well as a 150 person choir taking the stage.
As day turns to night, the atmosphere evolves with an opening set from RED RED RED before leading into Tropic Symphonic taking centre stage for the evening entertainment. Bringing a distinctive musical dimension to the event, Tropic Symphonic provides a special highlight as Wickedly Tropic transitions into its evening experience. It’s the perfect way to carry the energy forward and create a memorable finale to a spectacular day.From the daytime event to the evening spectacle, Wickedly Tropic brings together thousands of people within their business once a year. With 5,100 attendees, every element contributes to an event designed to make an impression and leave lasting memories.
Months of planning with us managing the venue liaison from start to finish – negotiating offers, creating packages to suit the event, menu tastings, rigging/draping plans. Working with all supplier to bring visions, ideas and concepts together whilst considering logistic, operations and health&safety – as well providing onsite event management for 7 days with a team of over 40 staff supporting with registration, build/prep, goody bag handouts, packing of products, lunch table décor and breakdown. This event is never ending but breathtaking to see to come together
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